
Unlock Precision School Marketing with MCH Data
Exclusive Access to MCH Strategic Data - Only for SPOA Members!
Cut through the noise and focus your outreach where it matters most. With MCH Strategic Data’s continuously‑updated K‑12 database, you can identify exactly which Principals and Superintendents at schools and districts, that are the right match for your products and services, then reach them with confidence.
Why This Data Matters
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Pinpoint Your Ideal Audience. Filter by enrollment size, grade span, Title I status, as well as Private, Public and Catholic attributes to build laser‑focused lists.
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Reach Verified Contacts. Access email addresses and phone numbers, validated and refreshed throughout the school year.
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Boost ROI. Stop wasting budget on untargeted mailers and generic email blasts. Precise data means higher response rates and lower cost per lead.
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Move Faster. Fresh data is delivered instantly in CSV/Excel format—ready to drop into your CRM, ESP, or direct‑mail vendor.
What's Included
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School & district addresses and geocodes
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Enrollment and demographic breakdowns
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Key personnel with titles, email, and main school phone numbers
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Weekly updates during the school year for maximum accuracy
What Makes MCH the Gold Standard
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100% Phone-Verified Contacts – Unlike vendors that update only a portion of records, MCH verifies every U.S. school and district by phone.
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Weekly Updates – Their research team updates over 50 million educator and staff records each year.
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Private + Public School Coverage – Includes both public and private institutions with proprietary technology to fill in gaps.
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Comprehensive Monitoring – Over 80,000 school websites monitored monthly to capture changes in staffing and school details.
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Robust Validation & Audit Standards – Backed by decades of K-12 specialization and U.S.-based research professionals.
How It Works (Quick & Simple)
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Join SPOA. Not yet a member? Become one today!
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Choose Your Membership Plan. Nationwide or individual state(s)—whatever fits your growth strategy.
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Sign the License Agreement. We’ll send a quick e‑signature form to protect everyone’s data rights.
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Download & Deploy. Receive your secure file link within one business day, embedded with your unique license ID.
Frequently Asked Questions
How often is the data updated?
MCH refreshes records weekly during the school year and monthly during summer to ensure you’re always working with the latest information.
What formats will I receive?
Files arrive in CSV and Excel.
Can I upgrade from State to Nationwide later?
Yes, just pay the difference in your membership plan.
What kind of schools are included?
All U.S. public and private K-12 schools and districts
How is this different from free NCES data?
MCH builds on NCES data but goes far beyond, adding phone-verified contacts, educator emails, current staffing, funding details, - and weekly updates.
Who do I contact for support?

