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PRINTING United Expo returns with big audience

After years of COVID-related delay, PRINTING United Expo opened its doors last week to gather attendees and exhibitors from around the world for the first time under one roof since 2019. Held Oct. 19-21 at the Las Vegas Convention Center, the global event drew registrants from 121 countries, including many volume photographers and yearbook printers looking for the latest in printing technology.

The event was deemed an overwhelming success by attendees, exhibitors, sponsors, and partners. A total of 701 exhibitors from around the world occupied 1 million square feet of show floor space, drawing 7% more attendees on-site than the inaugural show in Dallas in 2019.

“The powerful emotions felt in Las Vegas last week were like nothing you can put into words,” says Mark J. Subers, president of PRINTING United Expo. “I’ve truly never seen this amount of engagement from a show — ever. In the words of so many attendees and exhibitors we spoke with, it was like a global reunion of sorts. What the event did in terms of bringing the community together is that it has revitalized the industry. The smiles, enthusiasm, and energy were simply off the charts.

“PRINTING United Alliance built the platform, but each and every attendee and exhibitor that engaged with the Expo are the ones responsible for the incredibly overwhelming success enjoyed by all. The product launches, the live demonstrations, the keynote presentations — all of it contributed to such a positive experience for everyone. A very special thank you to title sponsor, HP, whose complete hall takeover showcased the company’s support of the event as well as a reflection of its endless end-to-end solutions being shown, sold, and unveiled!”

“Being in our own hall was a first for HP in North America at PRINTING United 2022, which turned out to be a tremendous success story overall," said Tom Wittenberg, HP Large Format Industry Relations & events, NA, HP. "Thanks to both our internal team and the PRINTING United team for supporting us.”

“The best way to describe PRINTING United 2022 is: ‘Wow!’ The show was a hive of activity," said Deborah Hutcheson, director of strategic business development and distribution, Inkjet, NA, Agfa. "You could literally feel the excitement as everyone was happy to be back together again after three years! The Agfa booth was overflowing with customers and prospects anxious to see the latest technology Agfa offers. PRINTING United 2022 exceeded our expectations!”

The next PRINTING United will be Oct. 18-20, 2023, in Atlanta, Ga.

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